A full-body studio shot of a male model wearing an MXOL polo pullover in a marine tone. The garment is crafted from 100% Merino Wool, featuring a 12GG tuck stitch knit construction, styled with dark tailored trousers against a clean, minimalist background.

Chapter 2 :The Daily

No statement. No season. Just quality

A macro close-up shot of the sleeve cuff on a marine polo pullover. The image highlights the fine 12GG tuck stitch knit construction and the premium texture of the 100% merino wool yarn, showcasing the clean transition from the textured body into the ribbed cuff.

Chapter 2 :The Daily

No Statement. No Season. Just Quality

100% Cashmere, every day. For everyone. The Daily is built on one idea — that exceptional cashmere shouldn't be saved for special occasions. Clean lines, considered construction, and a unisex fit designed to move through your life without friction. No statement. No season. Just quality that works with everything you own.

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Folded white cashmere knitted sweater with a wooden comb on a textured surface with lavender and soap.
Washing Options
Option 1: Hand Wash (Best Practice)

Recommended for longest life and best softness.

  • Use cold water
  • Use a gentle wool or cashmere detergent
  • Turn garment inside out
  • Gently swirl for 2–3 minutes
  • Rinse thoroughly in cold water
  • Do not wring or twist
Option 2: Machine Wash (Everyday Alternative )

Acceptable if done carefully.

  • Use cold water only
  • Select Wool / Delicate cycle
  • Place garment in a mesh laundry bag
  • Use mild detergent (no bleach, no fabric softener)
  • Wash alone or with similar lightweight items

Avoid standard or heavy cycles — heat and agitation damage cashmere fibers.

Option 3 :Dry Cleaning (Optional)
  • Choose a reputable cleaner familiar with cashmere
  • Inform them of any embroidery or delicate detailing
  • Use sparingly — over-dry-cleaning can strip natural oils
Drying (Very Important)
Drying
  • Never tumble dry
  • Gently press out water using a towel
  • Lay flat to dry on a clean surface
  • Reshape while damp
  • Keep away from radiators, heaters, and direct sunlight

Hanging while wet may stretch the garment.

Ironing & Steaming (Optional)
  • Use cool iron or handheld steamer
  • Always work inside out
  • Avoid direct pressure on embroidery or prints

Steaming helps relax fibers and restore shape.
Everyday Care & Between Wears
Everyday Care & Between Wears
  • Air your cashmere after wearing
  • Allow garments to rest between wears
  • Avoid friction from heavy bags or backpacks

Cashmere does not need washing after every wear.

Pilling (Normal & Natural)

Pilling happens naturally due to fiber movement.

  • Use a cashmere comb or fabric shaver
  • Gently remove pills — do not pull

Pilling reduces over time with proper care.

Storage
  • Fold garments neatly
  • Store in a cool, dry space
  • Use cedar blocks or lavender sachets (Optional)
  • Store only clean garments

Avoid hanging for long-term storage.
Travel Tips
Travel Tips
  • Fold cashmere instead of hanging
  • Store in breathable fabric bags
  • Avoid compression for long periods
Folded white cashmere knitted sweater with a wooden comb on a textured surface with lavender and soap.
Washing Options
Option 1: Hand Wash (Best Practice)

Recommended for longest life and best softness.

  • Use cold water
  • Use a gentle wool or cashmere detergent
  • Turn garment inside out
  • Gently swirl for 2–3 minutes
  • Rinse thoroughly in cold water
  • Do not wring or twist
Option 2: Machine Wash (Everyday Alternative )

Acceptable if done carefully.

  • Use cold water only
  • Select Wool / Delicate cycle
  • Place garment in a mesh laundry bag
  • Use mild detergent (no bleach, no fabric softener)
  • Wash alone or with similar lightweight items

Avoid standard or heavy cycles — heat and agitation damage cashmere fibers.

Option 3 :Dry Cleaning (Optional)
  • Choose a reputable cleaner familiar with cashmere
  • Inform them of any embroidery or delicate detailing
  • Use sparingly — over-dry-cleaning can strip natural oils
Drying (Very Important)
Drying
  • Never tumble dry
  • Gently press out water using a towel
  • Lay flat to dry on a clean surface
  • Reshape while damp
  • Keep away from radiators, heaters, and direct sunlight

Hanging while wet may stretch the garment.

Ironing & Steaming (Optional)
  • Use cool iron or handheld steamer
  • Always work inside out
  • Avoid direct pressure on embroidery or prints

Steaming helps relax fibers and restore shape.
Everyday Care & Between Wears
Everyday Care & Between Wears
  • Air your cashmere after wearing
  • Allow garments to rest between wears
  • Avoid friction from heavy bags or backpacks

Cashmere does not need washing after every wear.

Pilling (Normal & Natural)

Pilling happens naturally due to fiber movement.

  • Use a cashmere comb or fabric shaver
  • Gently remove pills — do not pull

Pilling reduces over time with proper care.

Storage
  • Fold garments neatly
  • Store in a cool, dry space
  • Use cedar blocks or lavender sachets (Optional)
  • Store only clean garments

Avoid hanging for long-term storage.
Travel Tips
Travel Tips
  • Fold cashmere instead of hanging
  • Store in breathable fabric bags
  • Avoid compression for long periods
Merchxnt Of Life

100% Cashmere .100% Merino Wool (Coming Soon )

Merchxnt Of Life

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